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Weekly Music Video

This week's video is The Worst by American singer Jhené Aiko.  Jhené (full name Jhené Aiko Efuru Chilombo) was signed to Epic and TUG record labels at only 12 years old and featured on several of American R'n'B group B2K's songs, as well as bringing out her own music. At 16 she asked to be released from her record companies so that she could finish high school.

 In 2007 Jhené came back on the music scene and went on to bring out a mixtape called Sailing Souls in 2011, which was released via her website. The meaning behind the mixtape's title is that she would rather "sail her soul" than "sell her soul", something she was told to do when meeting up with record label bosses. She eventually signed to Def Jam in 2012. In September that year  Jhené released 3.16am, the first single from her debut EP Sail Out, which came out in November 2013. Her debut album Souled Out is due out this month.

I came across Jhené on Pinterest and looked her up on YouTube. I like her music, it's different and not the "average" R'n'B (although there's nothing wrong with it, R'n'B is one of my favourite genres but it's nice to hear something different). I don't think she's very well known in the UK, she's not a mainstream artist and I've never seen any of her music videos on TV here. I don't know if they play her on UK radio because I don't really listen to it these days. I think she will become better known after the release of her album. :)

The Worst was the third single from Sail Out and came out in January.




For more on Jhené visit these links:

Official site: www.jheneaiko.com

Official Facebook: https://www.facebook.com/pages/Jhene-Aiko/205547849459987?fref=ts


Here's a link to my Pinterest Music board: https://www.pinterest.co.uk/moonsparkle84/music/


P.S. Jhené's sister Mila J is also a singer.  I haven't heard her music but I'll check it out soon. :)
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